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MEET MIMI: A fellow Canadian babe, Mimi was born in Toronto, Ontario and recently relocated to London, England to shake things up in Chelsea! Mimi is the cousin of tennis pro Eugenie Bouchard - who, at 23, proves that achieving goals at a young age definitely runs in the family! At only 20 years old herself, Mimi has founded an online lifestyle magazine called MIMIBEE, and joined the Chelsea-based reality TV show ‘Made In Chelsea’ as an ongoing personality. MIMIBEE is a platform for the modern woman to read about all things fashion, love, sex, health and fitness.
Click HERE to shop Mimi's look!
What does babes supporting babes mean to you?
Babes supporting babes means empowerment for all women to me! Collaboration is so much stronger than competition :)
If you could choose your nickname, what would it be?
My real name is actually Camille! No one calls me that though - I like to stick to Mimi. So, I would stay with the same nickname - Mimi!
What is your spirit animal?
My spirit animal is a baby elephant. Idk why but they’re cute as hell.
What is your proudest babe moment or achievement?
My proudest moment is deciding to move to London at 19. All I had was a plan. And almost 2 years later, the plan has been accomplished! My life has completely changed since jumping out of my comfort zone.
What is the most unexpected thing you have in your purse or wallet?
I always have a book on me. Even if it takes up all of the room in my tiny bags! I’m currently reading “Psycho-Cybernetics” by Maxwell Maltz. I love constantly staying motivated and inspired by feeding my brain.
Tell us about a time where you were faced with a situation that you could have been unkind, but chose to be a babe instead?
Good question! So I’m on this British Reality TV show called Made in Chelsea, and since being on the show I’ve definitely found myself in many confrontations. When I’m being spoken to in a rude way, I always like to play it cool and feel sorry for the other person. There’s no point being unkind back, and if you become the bigger person it really shows maturity. My go to line is “I’m sorry you feel that way”. Babes are always calm and understanding!
What product would you seriously stockpile if you found out they weren’t selling anymore?
Definitely the eyebrow pencil from High Definition Beauty in Notting Hill.
If you had a yacht, what would be the name of it?
What was the best piece of advice you received when you were first starting your career?
Take 100% responsibility for your life. That one piece of advice has changed my views on everything. You are responsible for the life you live. Successful or not, it’s your choice.
What is the best piece of advice you have received now that you are in your career?
Persistence is key. Keep learning and improving daily.
Red, white, or rose?
When I dance I look like….
A wannabe rockstar.
Who do you channel when you’re about to do something that scares you?
My Superwoman self. On my magazine I reference our “Superwoman” selves as the best versions of ourselves. My Superwoman is a badass, clear-minded, witty, driven, and fearless Mimi.
Click  HERE to visit the BABE SHOP!
What is your favorite destination to visit?
I would love to go back to Greece!
What is your favorite meal to eat?
Seared sea bass with veggies.
What is the most fulfilling part of your career?
Getting messages from young girls telling me how much I’ve changed their lives. I’ve had a few girls tell me that my videos have helped them get rid of their clinical depression... chills!
Where is your favorite place to draw inspiration from?
What is your guilty pleasure?
Vampire Diaries and french fries.
What quality are you working on yourself right now?
I’m trying to live in the moment more and embrace where I am right now.
What is the biggest hurdle you’ve had to overcome in business?
I think when I was launching my website for the first time, it was so hard because I was doing it all myself. It took up so much time and effort and it would’ve been so easy to have given up. But after the site was done I realized so much about who I am as a person and my work ethic. Definitely worth it.
Coffee meeting or drinks meeting?
Coffee meeting!
If you’re going out for a cocktail you’d order…
Don Julio 1942 on the rocks with lime.
If you had unlimited budget for 2 hours shopping where would you go?
What is your favorite movie?
Anything with Melissa McCarthy in it. She’s f**ing hilarious!

Keep up with Mimi online at & on Instagram at @mimibouchard.

Introduction written by Lindsay Pearce
Photography by Ryan Pugsley.

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